Is Your Tradeshow Marketing Funnel Leaky?
The marketing funnel. It’s something I learned about years ago, but it’s interesting to reexamine now and then. Recently I attended the NAB Show in Las Vegas as a blogger and was…
TradeshowGuy Monday Morning Coffee, May 6, 2019: Change
How do we handle the changes that come at us in life? Sometimes the change is planned, other times its thrust upon us. This short episode of the TradeshowGuy Monday Morning…
Before You Fly Away Home from the Tradeshow
Once the tradeshow is over, it’s only natural to want to skedaddle the premises and hightail it home as fast as possible. But WAIT. Before you go, if you’re in charge of the…
What’s Holding You Back from a New Tradeshow Exhibit?
Last time when you set up your tradeshow exhibit and lived in it for a few days, did it feel cramped? Were you wishing you had another table to sit down at with potential…
TradeshowGuy Monday Morning Coffee, April 29, 2019: Hesitation
During a recent Tip Club networking group gathering, the topic turned to “hesitation” and how we often hesitate instead of moving forward. It got me to thinking about how we…
100+ Digital Marketing Stats Reveals What Really Works
Good infographics communicate information in a way that no article alone can and these 100+ digital marketing stats are no exception. This new post from VisualCapitalist.com…
Why Tradeshow Marketing Spreads Ideas
We all wish we had that idea that spread like wildfire. Hotmail, or Napster, for instance. But with so many millions of ideas floating to the surface of people’s minds on a daily…
Preparing for Next Year’s Tradeshow. Already.
Less than three weeks after a just-completed tradeshow, I heard from an exhibitor I’d met at the show. He was interested in looking at doing something new for next year’s show,…
TradeshowGuy Monday Morning Coffee, April 22, 2019: The Marketing Seminar
I’ve alluded to Seth Godin’s The Marketing Seminar a few times in recent blog posts and podcasts/vlogs. In this episode I discuss the online seminar in more detail – without…
NF Reads Interviews Author Tim Patterson
Recently I was asked by NF Reads to respond to several questions regarding my two books. So I did. Fun little interview: Please introduce yourself and your book(s)! My name is…
About Tim Patterson
I’m the founder of TradeshowGuy Exhibits and have been helping companies navigate the trade show world since 2002. I write about exhibit design, marketing, logistics, lead generation, and the occasional unexpected lesson from the show floor.
Books by Tim Patterson
Two books of practical trade show advice.
What Clients Say
“Thank you for all the incredible work that went into designing the Wedderspoon Expo West stand and getting it installed so seamlessly. It was a defining moment for the brand on the biggest stage of the year. I received a lot of commentary from competitors and other exhibitors about how it was one of the top stands and brand expressions.”
Let’s Talk About Your Next Exhibit
Planning a new exhibit, updating your current booth, or just have a trade show question? I offer a free, no-obligation consultation to talk through your project.
Trade Show Survival Guide
EXHIBITOR Magazine interviewed me about what exhibitors are doing right, what they’re missing, and how better planning can improve trade show results.