Whitney Mathews of Spiral16 shares how she used Twitter to meet people, create connections and more business by using Twitter at tradeshows.
Whitney was featured as one of our mini-case studies in “Twittering Your Way to Tradeshow Marketing Success”, the free e-book available here (opens new page so you can keep listening to the podcast!).
Here’s Whitney Mathews’ home page. Follow her on Twitter here.
Michael McCamish, the Manager of e-Commerce Marketing for Gaylord Hotels, discusses his experiences following various sessions at tradeshows by ‘tweeting’ and following other Twitter users. He tells me that he finds Twitter extremely useful in tracking events.