Put Your Tradeshow Plan in a Box
You’ve heard the phrase “think outside the box.” But in the tradeshow world, sometimes it makes more sense to think inside the box. In many cases, it does make sense to think…
6 Ways to Make a Great First Impression at the Tradeshow
They say you only get one chance to make a first impression. That’s true. But you can make a first impression in any number of ways. Let’s go over seven ways that might work for…
TradeshowGuy Monday Morning Coffee, October 21, 2019: Nothing Happening
Y’ever have one of those days or weeks where it seems like nothing is happening? Yeah, that can happen. Uh.. This week’s edition of TradeshowGuy Monday Morning Coffee takes a…
TradeshowGuy.net Launches as “Hub” for TradeshowGuy World
It’s official, I’m telling the world about the new website TradeshowGuy.net. The goal is for it to be an active “hub” of all things in my world: exhibits, blog, videos, social…
The Art of Tradeshows is in Hiding the Art
One of the newsletters I read regularly is Electric Impulse, a monthly newsletter from Electric Impulse Communications. I interviewed Leslie Unger, President of Electric Impulse…
TradeshowGuy Monday Morning Coffee, October 14, 2019: Small Business Sales
What’s it like to compete with bigger companies in the tradeshow marketing world? It might not be exactly what you think. In this week’s podcast-slash-vlog, I take a look at what…
A Clean Booth is a Mean Booth
Wait a minute, how do you mean “mean”? As in average? As in angry? Nope, as in “very skillful or effective” in a more informal sense: “she’s a mean bowler!” But when it comes to…
Nine Soft Rock Songs to Guide Your Tradeshow Success
Okay, we can look at a lot of different things to help us along the way to a successful tradeshow appearance. I’ve posted on this blog about 6 classic rock songs to help you…
TradeshowGuy Monday Morning Coffee, October 7, 2019: Francis Friedman
The digital world has enveloped tradeshows as much as it has any other part of the marketing world. And who better to discuss that than author and marketing expert Francis…
Choosing the Best Furniture For Your Exhibit
This is a guest article by Ryan Farquharson – Co-founder & CEO of Expocart. Planning an exhibition involves analyzing many factors at play which is challenging for…
About Tim Patterson
I’m the founder of TradeshowGuy Exhibits and have been helping companies navigate the trade show world since 2002. I write about exhibit design, marketing, logistics, lead generation, and the occasional unexpected lesson from the show floor.
Books by Tim Patterson
Two books of practical trade show advice.
What Clients Say
“Thank you for all the incredible work that went into designing the Wedderspoon Expo West stand and getting it installed so seamlessly. It was a defining moment for the brand on the biggest stage of the year. I received a lot of commentary from competitors and other exhibitors about how it was one of the top stands and brand expressions.”
Let’s Talk About Your Next Exhibit
Planning a new exhibit, updating your current booth, or just have a trade show question? I offer a free, no-obligation consultation to talk through your project.
Trade Show Survival Guide
EXHIBITOR Magazine interviewed me about what exhibitors are doing right, what they’re missing, and how better planning can improve trade show results.