Nothing like a shameless promotional plug, eh? Given my recent propensity to do more promotion that usual (see TradeshowGuyWebinars.com), I had one of those middle-on-the-night flashes: GET SOME TRADESHOWGUY BUTTONS! And GIVE THEM AWAY! Of course. Why not? So if you...
Need to get your hands on your next great tradeshow exhibit but don’t know where to start? Here’s a place that will give you so many choices your head will spin. However, the great thing is that once you narrow your choices down, it’s easy to share...
It appears that our first webinar of 2016 went off with a hitch or a hiccup. At least that’s what it felt like! Here’s a replay in case you missed it: Sign up for future webinars at TradeshowGuyWebinars.com. Our next one is set for February 16 at 10 am...
In this recent webinar from Handshake.com and Andy Saks of Spark Presentations, you’ll see how the process works on how to get those most-valuable prospects to actually come to your booth, and once they do, what to do with them when they’re there. I always...
One of my favorite weekly newsletters arrives every Monday morning. It’s called the Monday Morning Memo. Clever! Roy H. Williams of Austin, Texas, the Wizard of Ads, sends out an informative and entertaining missive every week that grabs my attention and makes...
Time to wrap up a handful of recently spotted articles and blog posts about tradeshows. Let’s start with the Huffington Post. Shuly Oletzky of Frigibar Industries posts this nice look at 9 Ways to Make the Most Out of Your Appearance at a Tradeshow. Many great...
The more people find the TradeshowGuy Exhibits Exhibit Design Search tool that allows them to share ideas with team members, the more they like it! Check out the...
Tradeshows are a great opportunity to promote your company. Yeah, we all knew that already. But are you promoting the company’s brand away from the tradeshow floor? If you have branded shirts, wear them as you travel. Put the shirt on prior to leaving for the...
Exhibits are a big investment. Tradeshows cost money, and one of the biggest costs is the initial outlay for a new custom booth. Even smaller, modular booths with little to no customization can put a big ding in your pocketbook. With such a big investment, it makes...
It’s nice to have a couple of snapshots of your tradeshow booth to show off on Twitter or your Facebook page. But there are more reasons for taking pictures – a lot of them – of your booth. Let’s start with the design and the look. Take...
Tim Patterson has been helping companies navigate the trade show world since 2002. He owns TradeshowGuy Exhibits and writes here about exhibit design, marketing, industry trends, and lessons learned from more than two decades on the show floor.
Tim Patterson has been helping companies navigate the trade show world since 2002. He owns TradeshowGuy Exhibits and writes here about exhibit design, marketing, industry trends, and lessons learned from more than two decades on the show floor.