Tradeshow Marketing Analysis, Part 10: Social Media Engagement
This is number 10 (and the last) in a series. Check the previous articles here: Where to Start Budgeting Pre-Show Preparation Which Shows to Attend The Booth Booth Staff Lead…
Google Hangout: Tradeshow Marketing with Rooibee Red Tea
One way to find out how tradeshow marketing works for a particular company is to sit down with them and talk about it. That’s exactly what happened recently with Zachary…
Tradeshow Marketing Analysis, Part 9: Record Keeping
This is number 9 in a series. Check the previous articles here: Where to Start Budgeting Pre-Show Preparation Which Shows to Attend The Booth Booth Staff Lead Generation…
Six Tips To Create A Top Custom Modular Exhibition Stand
The following is a guest post by Reno Macri. A custom modular exhibition stand is an option to make the most of your investment, providing the chance to not only adapt and modify…
Tradeshow Marketing Analysis, Part 8: Post Show Follow-Up
This is number 8 in a series. Check the previous articles here: Where to Start Budgeting Pre-Show Preparation Which Shows to Attend The Booth Booth Staff Lead Generation Now…
Google Hangout: Tradeshow Presentations – Ken Newman & Andy Saks
Got a chance to hangout on Google with Ken Newman of Magnet Productions and Andy Saks of Spark Presentation and discuss what it means to be a professional tradeshow presenter….
Tradeshow Marketing Analysis, Part 7: Lead Generation
This is number 7 in a series. Check the previous articles here: Where to Start Budgeting Pre-Show Preparation Which Shows to Attend The Booth Booth Staff First, let’s define lead…
Tradeshow Marketing Analysis, Part 6: Booth Staff
This is number 6 in a series. Check the previous articles here: Where to Start Budgeting Pre-Show Preparation Which Shows to Attend The Booth So you’ve got a great booth. You’ve…
Tradeshow Marketing Analysis, Part 5: The Booth
This is number 5 in a series. Check the previous articles here: Where to Start Budgeting Pre-Show Preparation Which Shows to Attend Let’s tackle the BIGGEST part of your…
What’s Your Biggest #Tradeshow #Marketing Challenge? (Survey Results)
A couple of weeks ago I posted a one-question survey which asked tradeshow marketers to identify their BIGGEST challenge when it came to creating a successful experience. To me,…
About Tim Patterson
I’m the founder of TradeshowGuy Exhibits and have been helping companies navigate the trade show world since 2002. I write about exhibit design, marketing, logistics, lead generation, and the occasional unexpected lesson from the show floor.
Books by Tim Patterson
Two books of practical trade show advice.
What Clients Say
“Thank you for all the incredible work that went into designing the Wedderspoon Expo West stand and getting it installed so seamlessly. It was a defining moment for the brand on the biggest stage of the year. I received a lot of commentary from competitors and other exhibitors about how it was one of the top stands and brand expressions.”
Let’s Talk About Your Next Exhibit
Planning a new exhibit, updating your current booth, or just have a trade show question? I offer a free, no-obligation consultation to talk through your project.
Trade Show Survival Guide
EXHIBITOR Magazine interviewed me about what exhibitors are doing right, what they’re missing, and how better planning can improve trade show results.