Best tradeshow marketing tips and case studies. Call 800-654-6946.
Best tradeshow marketing tips and case studies. Call 800-654-6946.

Infographic

14 Best Tradeshow Infographics on Pinterest

Infographics do a great job of quickly communicating information in a fun and effective way, especially if you’re like me (and 65% of the rest of the population) and are a visual learner. So let’s sift through some of the great tradeshow infographics floating around on Pinterest these days.Click through to the Pinterest posts, or browse the infographics below.

  1. Pipeliner Sales: 7 Keys to Getting Leads from Tradeshows
  2. Xibit Solutions: Anatomy of a Tradeshow Booth
  3. Inpex: Tradeshow Etiquette 101
  4. Media Mosaic: How to Boost Traffic at Your Tradeshow Booth
  5. Infographicality: Six Things to do Before Your Next Tradeshow
  6. Solutions Rendered: Creating a Successful Tradeshow Booth
  7. Skyline: Bad Booth Staffers
  8. Proj-X Design: How to Get the Most out of Tradeshows
  9. NWCI Displays: Tradeshow Booth Regulations
  10. Pardot: Marketing Automation for Tradeshows
  11. Bartizan Connects: Countdown to ROI: A Timeline to Plan for a Tradeshow
  12. Exponents: How to Get in to the Mindset of Attendees
  13. Skyline: 25 of the Most Common Tradeshow Mistakes
  14. Nimlok: Tradeshow Elements


Tradeshow Tweets

When’s the last time you searched for #tradeshow tweets on Twitter? Let’s have a little fun and see what people are tweeting about:

The power of socializing at a tradeshow:

A quick look at #ASD in Vegas:

A good question to ask:

Finishing the show up in Chicago!

Another successful show:

Well, this is big!

Sure, I’ll publish a photo of a Tesla anytime:

Fun video:

Attracting a crowd is important!

A rare moment of being able to sit down!

And finally, let’s grab an international travel checklist:

3 Extraordinarily Useful Tradeshow Infographics

Tradeshow Infographics, like any infographic, serve a very useful purpose. They give you a way to visually digest information that might otherwise be a little more difficult to grasp or understand. But an infographic, if done well, gives a reader a quick look as well as a chance to dig deeper into a topic.

With that said, we ran across three tradeshow infographics that illuminate areas of tradeshow marketing that anyone in the industry can easily use. Let’s stack them up.

The first comes courtesy the Northwest Creative Imaging Blog, with best practices for tradeshow booth design. Maybe more directed at the folks who actually design and assemble the booth, but certainly any tradeshow manager in charge of a new booth can appreciate the ideas contained here.

trade-show-signage

 

Up next is a look at 6 Things to Do Before Your Next Tradeshow, thanks to Discover Infographics:

to-do-before-next-tradeshow

And finally, from marketing expert and blogmaster Brandon Gaille, we look at Tradeshow Booth Etiquette:

tradeshow-booth-etiquette

 

Infographic: Online Event Talk

The good folks over at Eventbrite offered to share their findings and infographic in how online talk and chatter can impact events. By analyzing tweets from over 60 events, they took the data into a special shake-n-bake room and came up with some useful findings. For instance, did you know that 50% of all online chatter about an event takes place prior to the event? Or that during the event, over a third of the tweets included a quote or a photo from the event?

Check out the infographic. Grab the whole enchilada here: Fundraising Trends from the Twitterverse: How to turn your fundraising event into social media gold.

mktg_1581_socialmediafundraisingevents_final

Feel free to check the original post here.

Using Technology to Optimize Your Exhibit (Infographic)

Infographics do a great job on illustrating a concept or breaking down a complicated concept to an easily understandable set of images and text.

Like this one. I heard from a fellow tradeshow exhibit from the UK who offered to share this particular infographic.

By using technology, you can uncover many benefits, as indicated in the original article on the Nomadic Display site:

• Social media and other forms of digital communication can enable you to connect with potential leads before a trade show even commences. In this way you’ll have list of warm prospects who are keen to speak to you on the day of the show.

• Gathering leads is a key aspect of many trade show exhibitions and technology can make this easier too. Touch-technology, instant messaging and social networking all make it easier than ever before to gather contact details from exhibition attendees.

• Technology can help you to demonstrate even complex products, to show testimonials and case studies and otherwise engage an audience who otherwise might pass straight on by your booth.

• Staying “front of mind” helps you to ensure that your company is the first that your leads think of when they need a solution that you offer. Increasingly sophisticated tools make it easier to maintain contact with your prospects after a show without making them feel “claustrophobic” and ensures that your messages arrive at optimal times.

Optimizing Your Exhibition Stand with Technology

An infographic by the team at Nomadic Display

Thanks again to our colleagues across the Atlantic for sharing!

 

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Tradeshow Guy Blog by Tim Patterson

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