by Tim Patterson | Jan 29, 2019 | Client Relations
Client relations is an important key to creating a successful project and a successful business. Over the years in both radio, where I spent 25+ years dealing with radio advertisers, and in the tradeshow world, where I’ve spent 17 years working with companies that are...
by Tim Patterson | Jan 28, 2019 | Uncategorized
Need to keep visitors at your booth a little longer to go over some business with them? Adding a charging table gives them an opportunity to stay and gives you a chance to open up a longer dialogue with them. Admittedly, you may not want every passerby to stop and...
by Tim Patterson | Jan 28, 2019 | Blog, Event Marketing, Podcast, Tradeshow marketing, Tradeshow visitors, TSGMMCPodcast, Video, Vlog, YouTube
Just got back from the Cannabis Collaborative Conference 6.0 at the Portland Expo Center last week, and put together a podcast-slash-video blog about the event. Got a chance to interview half a dozen exhibitors about what they see as big challenges and best...
by Tim Patterson | Jan 28, 2019 | Uncategorized
Tradeshow marketing is hard. It’s chaotic. Much of what happens in your booth at show is out of your hands, uncontrollable. I’ve talked to hundreds of exhibitors and consultants and experts over the years, yet they rarely, if ever, bring up one of the key...
by Tim Patterson | Jan 25, 2019 | Uncategorized
TradeshowGuy Exhibits just finished exhibiting with another 100+ exhibitors at the Cannabis Collaborative Conference at the Portland Expo Center. There were certainly a lot of growers and sellers of cannabis at the show (although products could not be sold at the...
Tim Patterson has been helping companies navigate the trade show world since 2002. He owns TradeshowGuy Exhibits and writes here about exhibit design, marketing, industry trends, and lessons learned from more than two decades on the show floor.