by Tim Patterson | Sep 3, 2019 | Branding, Custom exhibit, Custom tradeshow booth, Tradeshow Exhibit
Let’s say your company is looking ahead about six months to a show in March and you’re considering a new custom exhibit for the show. If the show is in the early part of March, you have less than six months before seeing the new exhibit leave the loading docks. So...
by Tim Patterson | Sep 2, 2019 | Tradeshow Exhibit, TSGMMCPodcast, Video, Vlog, YouTube
It seems like almost every tradeshow exhibit has a big video screen these days. But what about the content? How do you create content that is actually seen and delivers a message that’s critical to your brand amidst the chaos of a tradeshow floor? On this...
by Tim Patterson | Aug 27, 2019 | Booth Design, Budgeting, Custom exhibit, Custom tradeshow booth, Fun, Post-Show Follow Up, Pre-show marketing, Tradeshow Exhibit, Tradeshow marketing, Video, YouTube
Sometimes it makes sense to visualize everything you are planning to do in your next tradeshow appearance. I thought it might fun to put the mindmapping to video and see how it...
by Tim Patterson | Aug 26, 2019 | Podcast, Tradeshow Exhibit, Tradeshow marketing, TSGMMCPodcast, Video, Vlog, YouTube
No doubt there are moments in your life where something happened that lead to something else quite unexpected. Taking a look back can you see how you might now be able to connect the dots? TradeshowGuy Tim Patterson connects several dots in this episode of...
by Tim Patterson | Aug 16, 2019 | Custom tradeshow booth, Tradeshow Exhibit, Video, YouTube
There are a few not-so-obvious things when you browse Exhibit Design Search from TradeshowGuy Exhibits. Let’s show off a...
by Tim Patterson | Aug 14, 2019 | Branding, Graphics, Tradeshow Exhibit
You might think that designing graphics for a tradeshow exhibit is hardly any different from designing graphics for a brochure or a website. But you’d be wrong. There are a number of differences, and an experienced tradeshow graphic designer is an invaluable asset if...
Tim Patterson has been helping companies navigate the trade show world since 2002. He owns TradeshowGuy Exhibits and writes here about exhibit design, marketing, industry trends, and lessons learned from more than two decades on the show floor.