What Gets You Noticed at a Tradeshow?
After walking the floor of many a chaotic tradeshow, I’m always interested (and somewhat amused) by what catches my eye. And what doesn’t. So what works to bring ’em in? What is…
A Tweet Too Soon?
Did you send out a Tweet too soon? Now what? Our friends at BNET discuss the potential problem of what might happen when information gets out via social networks before your…
Social Media Planning: What to Do In the First Quarter of ’11
Depending on what your company’s involvement is in social media, there are a number of approaches you can take to moving forward during the first quarter of 2011. And that’s the…
Managing Your Online Relationships
If you’re online and involved in social media, you’ll soon run into the question: how to manage those online relationships? After all, you don’t really KNOW these people that…
How Blogging Can Help Your Tradeshow Marketing
When speaking in Jacksonville at the EDPA’s annual conference earlier this month, I asked for a show of hands to see how many bloggers were in the audience. A few hands went up….
Nine Reasons to Love Tradeshow Marketing
What is there to love about tradeshow marketing? After all, it’s expensive, it’s hard work and you have to travel and set up stuff. And then stand for hours a day talking to…
An Open Letter to the End of the Year
Dear 2010, What? You’re done already? Seems to me that you just got started! I mean, there’s so much left to do. Why, it felt like just yesterday that June arrived, all full of…
Podcast: Nametag Guy Scott Ginsberg Interview
He’s an author, public speaker, blogger, TV guy, publisher…and more…and he’s just 30. I caught up with Scott Ginsberg this week to talk about the last ten years and see what…
Social Media Resources Newsletter
The latest Tradeshow Marketing Tips newsletter is a ‘short-list’ of our favorite social media resources. There are places to get started blogging, photo-sharing, doing online…
Social Media: Where’s Your Engagement?
I guess I shouldn’t be shocked, but I am. A bit. As I mingled before the keynotes at the EDPA Access 2010 annual conference last week in Jacksonville, Florida, I talked with a…
About Tim Patterson
I’m the founder of TradeshowGuy Exhibits and have been helping companies navigate the trade show world since 2002. I write about exhibit design, marketing, logistics, lead generation, and the occasional unexpected lesson from the show floor.
Books by Tim Patterson
Two books of practical trade show advice.
What Clients Say
“Thank you for all the incredible work that went into designing the Wedderspoon Expo West stand and getting it installed so seamlessly. It was a defining moment for the brand on the biggest stage of the year. I received a lot of commentary from competitors and other exhibitors about how it was one of the top stands and brand expressions.”
Let’s Talk About Your Next Exhibit
Planning a new exhibit, updating your current booth, or just have a trade show question? I offer a free, no-obligation consultation to talk through your project.
Trade Show Survival Guide
EXHIBITOR Magazine interviewed me about what exhibitors are doing right, what they’re missing, and how better planning can improve trade show results.