What’s Your Social Media Mix?
When it comes to participating in Social Media (what we used to call Web 2.0, but gee that’s soo passe now), what are your choices? Too many, obviously. And you can’t do them…
The ‘Big Picture’ of Tradeshow Marketing
You’re heard the saying ‘it’s all in the details.’ Details are important. People notice them. Don’t leave details to chance; you can be derailed by forgetting details (hey I just…
Facebook Blog Page Up and Running
It’s not that hard to set up a Facebook ‘page’ where you can feed your blog, promote your business, service or product and invite folks to come by – so I finally did. Although…
Free Report: 9 Things to Know When Buying a Custom Booth
Trying to decide if you should invest in a custom tradeshow exhibit? Don’t know if it’s worth the money? How about downloading our free report “9 Things You Need to Know Before…
What’s in a Name? The Quandary of Marketing “3G”
Let’s be up front. I don’t own an iPhone. I don’t have a cell phone with 3G networking (at least I don’t think I do). And yet I see advertisements every day on TV that hawk the…
Speaking: A Great Way to Get Noticed at a Tradeshow
Of course we all want to be noticed at a tradeshow. It’s the main reason for being there! Whether your goal is to network, write orders, set up distributors, introduce a new…
Are You Serious About Tradeshow Marketing?
For some reason, in the past three hours I’ve seen the phrase “…if you’re serious about…” in at least four email newsletters I subscribe to. In Jeffrey Gitomer’s “Sales…
The 8 Best Tradeshow Tweets
1. Conferences and Break-out Sessions. Business execs find this useful. It gives insights into presentations and ideas, and helps bring you closer to people who are not…
Twitter E-Book Gets a Mention in ‘Exhibitor’ Mag; Meeting a Fellow Tweeter
Even though my ‘twittering’ comes and goes according to the time and inspiration available, it’s always nice to connect with other Tweeters – and see your stuff get mentioned in…
Interpretive Exhibits Now Represents Nimlok Exhibits
Yeah, yeah, it’s a tough market. And ya gotta have what the people want, right? Of course! Warning: the following is part plug and part explanation as to why Interpretive…
About Tim Patterson
I’m the founder of TradeshowGuy Exhibits and have been helping companies navigate the trade show world since 2002. I write about exhibit design, marketing, logistics, lead generation, and the occasional unexpected lesson from the show floor.
Books by Tim Patterson
Two books of practical trade show advice.
What Clients Say
“Thank you for all the incredible work that went into designing the Wedderspoon Expo West stand and getting it installed so seamlessly. It was a defining moment for the brand on the biggest stage of the year. I received a lot of commentary from competitors and other exhibitors about how it was one of the top stands and brand expressions.”
Let’s Talk About Your Next Exhibit
Planning a new exhibit, updating your current booth, or just have a trade show question? I offer a free, no-obligation consultation to talk through your project.
Trade Show Survival Guide
EXHIBITOR Magazine interviewed me about what exhibitors are doing right, what they’re missing, and how better planning can improve trade show results.