Welcome to the (perhaps) annual TradeshowGuy Expo West 2018 Exhibit Awards, where I totally (almost) at random, pick out a handful of the 3600+ exhibits at the Natural Products Expo West show and give them a little notoriety here on the TradeshowGuy Blog! A couple of...
Shep Hyken is an author, speaker and customer service expert consultant that’s been doing his thing for decades. He was inducted into the National Speakers Association Hall of Fame in 2008, and it’s a pleasure to welcome him to the TradeshowGuy Monday...
Music moves you, and so should the Ultimate Tradeshow Marketing Playlist. Yes, your list will look different from mine, I have no doubt. But take this list as a starting point in creating an ultimate tradeshow marketing playlist that will keep you moving and motivate...
It used to be that the tradeshow exhibit classic was the curved pop-up back wall. It was quick and easy to setup, looked good and did what you wanted it to: gave you a respectable presence at a tradeshow booth in a 10×10 space. That’s old. Now the new tradeshow...
A recap of Natural Products Expo West from an official blogger’s point of view. Nicky Omohundro is a blogger and runs a website called Little Family Adventure, and we spoke about Expo West on this episode of TradeshowGuy Monday Morning Coffee. This...
I spent a lot of time as a youth on the baseball diamond and the basketball court. One coach always stressed the importance of GAME DAY. Put on your game face! Be ready for the big game! In other words, bring even more focus and attitude to the game. When you are done...
Fifteen years ago, my very first client, Kettle Foods, made an appearance at Natural Products Expo West with a custom 20×20 exhibit. Since then, I’ve been back every year, many times with new clients, and updated exhibits with current clients. Kettle Foods,...
While there is some video and audio from Natural Products Expo West in this episode, the bulk of it is taken up with a fun interview with David Feinman of ViralIdeasMarketing.com: This week’s ONE GOOD THING: Marvel’s The Punisher on...
Babies – lots of babies – along with young kids, the occasional dog, lots of mascots/costumes, and a few weirdly dressed people. Typical Expo West! Saturday night – Day Three of Expo West – was spent hanging out with Oregon Business folks at their annual soiree at...
Random thoughts, observations and photos from walking the floor, test-tasting the products, and chatting with people on day two of the Natural Products Expo West show in Anaheim: It’s a mental thing. But as much as I feel I should restrain myself from eating too...
Tim Patterson has been helping companies navigate the trade show world since 2002. He owns TradeshowGuy Exhibits and writes here about exhibit design, marketing, industry trends, and lessons learned from more than two decades on the show floor.
Tim Patterson has been helping companies navigate the trade show world since 2002. He owns TradeshowGuy Exhibits and writes here about exhibit design, marketing, industry trends, and lessons learned from more than two decades on the show floor.