With tradeshow marketing on the sidelines, now is as good a time as any to brush up on your tradeshow marketing skill and knowledge. And here’s a great place to find a whole lot of tradeshow marketing tips – all in one place, and all worth their weight in gold. Check out this short under-three-minute video:
Every industry is going through changes. Some are dealing with the pandemic better than others. But one thing common to every industry is the need to create sales. On this week’s TradeshowGuy Monday Morning Coffee, I check in with sales trainer and coach Jeff Bajorek to talk about how he’s working with clients in this new world:
We all get the same amount of time: 24 hours a day, 365 days a year. Everybody could use a little help in managing their time. There are some tried and true tips on time management, and in this short video, I share a few of them.
On July 24th, a relatively small tradeshow-industry event took place in Orlando, Florida. It was an attempt to show the world how tradeshows, events and conferences can successfully work in today’s pandemic-affected world. Kevin Carty of Classic Exhibits attended – and the company exhibited – and shares his take on how it all went.
Also referenced in this episode: Brad Kleiner of Grounded by Cedar Root. Check his website, and a previous episode where I chatted with him about sales training, leadership coaching, and one-on-one coaching and more.
Another in a continuing series of short videos, under three minutes, that takes a look at an aspect of tradeshow marketing. This time, it’s a look at the variety of skills a good tradeshow marketing manager should have.
It seems in this day and age you jump from one Zoom call to another, from one webinar to another. And you might often be called on to host or create your own webinar or other digital presentation. If that’s not something you’re comfortable with, it can create a whole lot of anxiety and challenges. In this week’s TradeshowGuy Monday Morning Coffee, we hook up with Lisa Apolinski of 3 Dog Write, Inc., a full-service digital consulting agency and discuss some of the digital challenges of the day.
Life In A Day is a film project that invited people worldwide to submit footage of what they did on July 25, 2020. I kept seeing the hashtag trending online leading up to Saturday, so just for fun, I shot a bunch of video of what I did and assembled it into a short film. That #LifeInADay film is included in this week’s TradeshowGuy Monday Morning Coffee.
Given that there is quite a bit of footage without narration, and a lot of background music, I’m not posting the audio version on Soundcloud. Join me next week when I should have a guest.
What’s it like to be a tradeshow exhibit manufacturer in the age of a COVID-19 pandemic? Turns out there are a number of creative things that can be done with exhibit building blocks. Kevin Carty of Classic Exhibits joins me on this week’s TradeshowGuy Monday Morning Coffee to discuss the world of exhibits: