by Tim Patterson | Mar 30, 2020 | Podcast, Tradeshow marketing, TSGMMCPodcast, Video, Vlog, YouTube
Working from home isn’t as easy or as glamorous as you might think. If you ever thought it glamorous at all, right? On this week’s TradeshowGuy Monday Morning Coffee, I share a few tips that came from what I’ve learned by working from a home office...
by Tim Patterson | Mar 26, 2020 | Fun, Logistics, Marketing
I’ve been fortunate enough to work from home for almost nine years. It’s not always easy. Retaining focus and momentum through the day is one of the hardest things. Here are a few things I’ve learned over the years. You can’t do it all on your own. Even though you...
by Tim Patterson | Mar 24, 2020 | Booth Design, Client Profile, Custom exhibit, Custom tradeshow booth, Tradeshow Exhibit, Tradeshow marketing, Video, YouTube
When Natural Products Expo West was cancelled on March 2, just a couple of days before the doors were to have opened to 80,000+ attendees and 3500+ exhibitors, there was a sense of “what did we miss by not being able to exhibit, by not being able to...
by Tim Patterson | Mar 23, 2020 | Podcast, TSGMMCPodcast, Video, Vlog, YouTube
We’re all dealing with the effects of the COVID-19 Coronavirus. Work, play, daily activities and more are all curtailed or affected. It seemed like last week put us on the precipice of something that we’re not quite ready for. In this week’s...
by Tim Patterson | Mar 21, 2020 | Uncategorized
With everyone cooped up, climbing the walls and hoping for a little human interaction, it’s not hard to expand your boundaries a bit. Which means I spent some time coming up with a list, thanks to a little help from Facebook friends and digging into albums and...
by Tim Patterson | Mar 18, 2020 | Booth Design, Branding, Custom exhibit, Custom tradeshow booth, Tradeshow Exhibit
Every now and then a new exhibit modification comes along that sucks the air out of the room, so to speak. Gravitee, a tool-less exhibit designed and manufactured by Classic Exhibits, came along offering full-size fully-assembled panels that pull from the crate and...
by Tim Patterson | Mar 16, 2020 | Event Marketing, Tradeshow marketing
In this week’s TradeshowGuy Monday Morning Coffee, I wanted to see how companies that rely on the tradeshow and event industry are doing. Friday afternoon I invited a handful of them to chime in to see how they’re working to deal with tradeshow...
by Tim Patterson | Mar 12, 2020 | Event Marketing, Marketing, Mobile Marketing, Networking, Tradeshow marketing
The tradeshow industry looks to be imploding, at least for the short term. Natural Products Expo West cancelled. NAB Show cancelled. HIMSS Show cancelled. SXSW cancelled. Even March Madness games will be played without an audience, if they’re played at all. I think...
by Tim Patterson | Mar 10, 2020 | Event Marketing, Tradeshow marketing
I just got an email a few moments ago, the first exhibitor at NAB (National Association of Broadcasters), saying they were withdrawing from the upcoming event, scheduled in Las Vegas April 18-22, 2020. So far, there’s nothing on the show website that indicates they...
by Tim Patterson | Mar 9, 2020 | Event Marketing, Logistics, Marketing, Podcast, Shipping, Tradeshow Photos, Tradeshow visitors, TSGMMCPodcast, Video, Vlog, YouTube
Natural Products Expo West was postponed and/or cancelled a couple of days before floor doors were to open. I happened to be sitting on the airplane headed to LA for the show when I got the news. This week’s TradeshowGuy Monday Morning Coffee podcast/vlog is...
Tim Patterson has been helping companies navigate the trade show world since 2002. He owns TradeshowGuy Exhibits and writes here about exhibit design, marketing, industry trends, and lessons learned from more than two decades on the show floor.