TradeshowGuy Monday Morning Coffee, May 14, 2018
On today’s TradeshowGuy Monday Morning Coffee, I sit for an interview with Mel White, VP of Business Development at Classic Exhibits. We dig into my new book, Tradeshow…
Time Management Skills
I think we all approach time management skills a little differently. For instance, I don’t think much about it beyond blocking time out for prospecting calls on a near-daily…
How to Find Your First Tradeshow as an Exhibitor
If you’re new to the world of tradeshow marketing, one of the most difficult challenges is this: how do you find a tradeshow that is a good fit? And by a good fit, does it have…
TradeshowGuy Monday Morning Coffee, May 7, 2018
Today’s Coffee has no guest, so I take some time to take a closer look at what is getting my attention these days: https://www.youtube.com/embed/_jDbNt4yLA8 And here are…
8 Tradeshow Follow Up Best Practice Tips
I’ve been doing tradeshow follow up on a couple of shows (three, actually, when I think about it) for the past several weeks. One of the questions I ask of the people I’m…
Low Budget Tradeshow Design
There are many reasons to explore bare-bones or low budget tradeshow design. Budget is probably a big motivator to many exhibitors to have a simple design, but it’s not the only…
TradeshowGuy Monday Morning Coffee, April 30, 2018: Mike Stanton
With so many places to order branded merchandise, how do you know what you’re really getting? Sometimes it takes an expert to help you figure it out. This episode of TradeshowGuy…
Four Foundations of Tradeshow Lead Generation
When it comes to tradeshow lead generation, you’ll find you can break it down into many steps. But for the purpose of simplification, let’s take a look at the four foundations of…
When You Don’t Meet Your Tradeshow Best Practices
Of course, we always want to make sure our tradeshow best practices are out on display for everyone at all times. But as Steve Miller says, “Perfection is your enemy.” And…we’re…
TradeshowGuy Monday Morning Coffee, April 23, 2018: Justin Croxton
What is geofencing and how is it used for trade shows, events and conferences? TradeshowGuy Tim Patterson discussed the marketing method with Justin Croxton of Propellant Media….
About Tim Patterson
I’m the founder of TradeshowGuy Exhibits and have been helping companies navigate the trade show world since 2002. I write about exhibit design, marketing, logistics, lead generation, and the occasional unexpected lesson from the show floor.
Books by Tim Patterson
Two books of practical trade show advice.
What Clients Say
“Thank you for all the incredible work that went into designing the Wedderspoon Expo West stand and getting it installed so seamlessly. It was a defining moment for the brand on the biggest stage of the year. I received a lot of commentary from competitors and other exhibitors about how it was one of the top stands and brand expressions.”
Let’s Talk About Your Next Exhibit
Planning a new exhibit, updating your current booth, or just have a trade show question? I offer a free, no-obligation consultation to talk through your project.
Trade Show Survival Guide
EXHIBITOR Magazine interviewed me about what exhibitors are doing right, what they’re missing, and how better planning can improve trade show results.