by Tim Patterson | Aug 14, 2019 | Branding, Graphics, Tradeshow Exhibit
You might think that designing graphics for a tradeshow exhibit is hardly any different from designing graphics for a brochure or a website. But you’d be wrong. There are a number of differences, and an experienced tradeshow graphic designer is an invaluable asset if...
by Tim Patterson | Aug 12, 2019 | Podcast, TSGMMCPodcast, Video, Vlog, YouTube
When’s the last time you heard a speaker drop the F-Bomb on stage in the middle of a presentation? How did you feel about that? No biggie? Offended? In this week’s TradeshowGuy Monday Morning Coffee, I take a gander at the use of the F-Bomb in business...
by Tim Patterson | Aug 8, 2019 | Custom exhibit, Custom tradeshow booth, Tradeshow Exhibit, Video, YouTube
One of the easiest ways to identify possible exhibits is to browse our Exhibit Design Search (go to TradeshowBuy.com) and add them to ‘My Gallery’ and then share that unique link with your colleagues. Here’s how it...
by Tim Patterson | Aug 6, 2019 | Custom exhibit, Custom tradeshow booth, Marketing, Tradeshow marketing
The first time you step into a booth space as an exhibitor can be a bit daunting. You may be part of a big team. You may be side-kicking it with just one other person. Or, I suppose, you could be doing it all on your own as a solopreneur. Whatever the case, the...
by Tim Patterson | Aug 5, 2019 | Podcast, TSGMMCPodcast, Video, Vlog, YouTube
What is perfection? Is it even possible? The pursuit of perfection is a great way to never get anything done. TradeshowGuy Tim Patterson breaks it down on this week’s TradeshowGuy Monday Morning Coffee: This week’s ONE GOOD THING: The Family Acid on...
by Tim Patterson | Aug 2, 2019 | Fun, Podcast, Tradeshow marketing, Video, Vlog, YouTube
Alice Heiman and Dianna Geairn of Tradeshow Makeover recently invited me to join them on their podcast to talk about, what a surprise, tradeshow marketing! Great fun, engaging conversation. Take a look and check out Tradeshow Makeover,...
by Tim Patterson | Jul 31, 2019 | Booth Design, Custom tradeshow booth, Tradeshow Exhibit
When I first got into the tradeshow industry back in ’02, table top exhibits were pretty cheap and boring. They were often small suitcase affairs that could be easily transported by one person and set up in just a couple of minutes. You’d fold it out, set it on a...
by Tim Patterson | Jul 29, 2019 | Booth Design, Custom exhibit, Podcast, Tradeshow Exhibit, TSGMMCPodcast, Video, Vlog, YouTube
3D Exhibit Designer and Graphic Designer Jack Hale sits down to discuss the ins and outs of tradeshow exhibit design and graphic design on this week’s edition of TradeshowGuy Monday Morning Coffee. Take a look: Check out Jack’s work and website at JB Hale...
by Tim Patterson | Jul 25, 2019 | Uncategorized
You can have the best booth, a well-trained staff, good products and more, but what about your tradeshow marketing results? How did you really do at the show? Here are a handful of results and outcomes you can gauge. Certainly, the most important two metrics to know...
by Tim Patterson | Jul 23, 2019 | Booth Design, Branding, Contests, Custom exhibit, Custom tradeshow booth, Presentation
You have literally a few seconds to catch a tradeshow attendee’s attention. You’ve been there: walking the show floor, heading across the hall. You see someone you know; you get distracted, you spill your coffee on your pants. There’s always something that keeps you...
Tim Patterson has been helping companies navigate the trade show world since 2002. He owns TradeshowGuy Exhibits and writes here about exhibit design, marketing, industry trends, and lessons learned from more than two decades on the show floor.