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There’s Always a Tradeoff

by Tim Patterson | Sep 4, 2018 | Budgeting, Custom exhibit, Custom tradeshow booth, Presentation

When I first got into the exhibit industry in the early ‘00s, the company I was hired by, Interpretive Exhibits in Salem, was heavily involved in an exhibit for the Army Corps of Engineers. It was a permanent installation (still there) at The Dalles Dam in The Dalles,...

Pebble Beach concours d’elegance: Event Marketing Recap

by Tim Patterson | Aug 31, 2018 | Branding, Event Marketing

I spent about a week in Monterey with an old friend recently to attend a couple of events: The Rolex Monterey Motorsports Reunion at the WeatherTech Laguna Seca Raceway and the Pebble Beach concours d’elegance. In a sense, both events are about as far away from...

More Cool and Informative Tradeshow Infographics from Pinterest

by Tim Patterson | Jul 26, 2018 | Fun, Graphics, Infographic

If you’re a long-time reader of this blog, you may recall the time awhile back that I posted a collection of tradeshow infographics from Pinterest. Time to do it again! Let’s see what the search turns up. Let’s start with Software Tech Tradeshows & Events, posted...

Simple Exhibits for the Win!

by Tim Patterson | Jun 26, 2018 | Logistics, Tradeshow Exhibit, Tradeshow marketing

Even though many clients want custom design and fabrication for a unique look, often having simple exhibits is what you really need. In fact, many clients that I work with go to several shows. They don’t take their big, deluxe, state-of-the art exhibit to all of...

6 Cool Custom Exhibit Designs up for Grabs

by Tim Patterson | May 29, 2018 | Booth Design, Custom tradeshow booth, Tradeshow Exhibit

In the world of custom exhibit design, there are so many possibilities that any good exhibit designer will never run out of ways to put things together. Companies want a lot of the same things, such as product demo or display areas, meeting and storage areas and...
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About TradeshowGuy

Tim Patterson has been helping companies navigate the trade show world since 2002. He owns TradeshowGuy Exhibits and writes here about exhibit design, marketing, industry trends, and lessons learned from more than two decades on the show floor.

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