by Tim Patterson | Jul 16, 2021 | Booth Design, Branding, Budgeting, Custom exhibit, Custom tradeshow booth, Marketing, Tradeshow Exhibit, Video, YouTube
Is it time to downsize? What things are worth considering when discussing the size of your exhibit? Here are a half dozen quick things to...
by Tim Patterson | Jul 5, 2021 | Client Relations, Event Marketing, Marketing, Networking, Podcast, Tradeshow visitors, Video, Vlog, YouTube
One way to learn how tradeshows are progressing in this soon-to-come post-pandemic era is to walk the floor of a major show in Las Vegas and observe. If you can’t yet, the second-best thing is to talk to someone who did just that. And that’s what...
by Tim Patterson | Jun 7, 2021 | Event Marketing, Marketing, Podcast, TSGMMCPodcast, Video, Vlog, YouTube
On this week’s TradeshowGuy Monday Morning Coffee (now published bi-weekly!), Kenji Haroutunian of the Big Gear Show joins me to chat about the outdoors world, the tradeshow world and much more. Great to reconnect with Kenji: tim-patterson · TradeshowGuy Monday...
by Tim Patterson | Jun 1, 2021 | Booth Design, Branding, Budgeting, Custom exhibit, Custom tradeshow booth, lead generation, Tradeshow Exhibit, Tradeshow marketing, Video, YouTube
Tradeshow exhibitors know how easy it is to let costs run wild. Here are a half dozen ways to add to your exhibit and booth space without going broke doing...
by Tim Patterson | May 24, 2021 | Client Relations, Podcast, Public Relations, TSGMMCPodcast, Video, Vlog, YouTube
Shep Hyken’s new book, “I’ll Be Back,” is still months away, but it’s not to early to talk about it, or to catch up with him on how he and his team managed their way through the pandemic. Shep always has a lot to say, and it’s good:...
by Tim Patterson | May 10, 2021 | Marketing, Podcast, TSGMMCPodcast, Video, Vlog, YouTube
We had Dan on the show several years ago, but he’s up to some new stuff, like a podcast and a book in the works. Thought it would be a good time to catch up with him for a conversation: tim-patterson · TradeshowGuy Monday Morning Coffee, May 10, 2021: Dan...
Tim Patterson has been helping companies navigate the trade show world since 2002. He owns TradeshowGuy Exhibits and writes here about exhibit design, marketing, industry trends, and lessons learned from more than two decades on the show floor.